Responsive Tablet...yes or no?

Should your website be responsive when viewed on a tablet?  It's a half full, half empty argument...and here is some food for thought...

The best definition of responsive is:

A responsive website is a single website that dynamically adapts to any screen size so it offers ease of use on mobile, tablet, and desktop.  You shouldn't have to pinch or scroll.  The website design instinctively adapts to the device it is being viewed on because it knows the screen size.

Simply said, when a website is opened, it looks at the screen size of the device it is being viewed on and "responds" by stacking or arranging your website for ease of use.

How your website responds can be a personal choice but most often there are some standards.  Commonly, a website is written to respond to a screen size in the range of 600 pixels or less.  This setting seems to work best for all mobile devices.

But what about tablets?  There isn't a wrong choice or a right choice.  Avid tablet users enjoy the full screen and there isn't any reason to restrain the user experience.  Here are two examples of industry leaders that choose to offer a full website when viewing on a tablet:

The Toyota corporate site is a great example.  As a leader in automotive sales, you can trust they've researched!  Visiting their site on your phone, you'll enjoy their responsive version.  Visit it on your tablet and you'll have the very same full website experience that you would on your desktop.  They made a choice to leave tablet users alone.

Same scenario when visiting any Shopify store.  Shopify is the leading eCommerce solution in the world and they too have made a choice to leave their tablet visitors alone.  Visit any of their stores on your phone and it's responsive.  Visit from your tablet and it's a full website.  

Trending, some tablets built themselves fashioned after the Surface Pro which selling feature is that it's both.  A tablet and a laptop.  The experience is as if you are on your laptop or desktop.  So why would you restrict viewing?

This should be your choice, not your providers.  Tablet viewing does not have to be responsive.  As developers, we default tablets to full website but that doesn't mean our clients can't style theirs to respond.  We don't advise it, but then again it's your choice not ours.  I guess we can now all agree that this isn't an argument, it's a choice!

Two Examples of INDUSTRY LEADERS (Toyota and Shopify) that choose FULL WEBSITE for TABLET USERS

The image below shows screen shots for both iPad and mobile for Toyota's corporate website and a Shopify eCommerce store.  Both are industry leaders and have made a choice to offer full website for their tablet users.  Their websites become responsive on mobile only.  

Herndon, VA 20171

(855) 380 - 7419