We are unsure why our competition would highlight that they're listing 'actual' preowned inventory. Why wouldn't they? For us, your inventory is the pulse of your website and the focus on all of it is vital.
We teach our dealers how to write descriptions for the preowned inventory because we want them to be found. Organic placement for preowned inventory is golden. It allows our dealers to come up organically with brands that they may not necessarily franchised to sell. How cool is that?
It gets better. We archive our clients sold inventory. Their inventory continues to surface with search results years after they sell it. It drives the visitor to the details page that clearly shows it marked as sold...BUT...everything else on the site is current.
Try to find that inventory on the consumer side and you won't. It's hidden and can only get found by the engines. Pretty cool!
Our platform has endless navigation possibilities and invites your visitors to search any way you want them to: